How Do We Balance Essential Versus Preferred Qualifications to Attract Diverse Candidates?

Clearly define essential vs. preferred qualifications using competency-based terms to ensure inclusivity. Regularly review and update criteria, emphasize growth potential, and allow flexible experience. Use inclusive language, engage diverse panels, highlight diversity commitment, and leverage data for bias-free hiring.

Clearly define essential vs. preferred qualifications using competency-based terms to ensure inclusivity. Regularly review and update criteria, emphasize growth potential, and allow flexible experience. Use inclusive language, engage diverse panels, highlight diversity commitment, and leverage data for bias-free hiring.

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Prioritize Essential Qualifications Clearly

Begin by defining qualifications that are truly essential to perform the job effectively. Essential qualifications should reflect the core skills and knowledge necessary for the role, while preferred qualifications can remain flexible. This clarity helps avoid unintentionally excluding diverse candidates who may meet the essential criteria but lack preferred experiences.

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Use Competency-Based Descriptions

Frame qualifications in terms of competencies and outcomes rather than specific credentials or years of experience. This allows candidates with different backgrounds to demonstrate their capability through transferable skills, making job postings more inclusive and aligned with diverse experiences.

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Separate Must-Have from Nice-to-Have in Job Postings

Clearly distinguish between essential and preferred qualifications in job descriptions. This transparency signals to candidates that missing preferred qualifications won’t necessarily disqualify them, encouraging a broader range of applicants to apply without feeling deterred.

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Regularly Review and Update Qualifications

Conduct periodic reviews of job requirements with input from diverse team members and HR experts to ensure they remain relevant and inclusive. Removing outdated or unnecessarily restrictive preferred qualifications helps widen the candidate pool and supports diversity goals.

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Focus on Potential and Learning Agility

Place greater emphasis on candidates’ potential for growth, adaptability, and willingness to learn rather than rigid preferred qualifications. Highlighting these traits in job descriptions attracts diverse candidates who may bring unique perspectives and are eager to develop skills on the job.

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Incorporate Inclusive Language and Practices

Ensure that both essential and preferred qualifications are expressed in inclusive language, avoiding jargon or industry-specific terms that may create barriers. Use gender-neutral and culturally sensitive phrasing to attract candidates from varied backgrounds.

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Provide Flexibility in Experience Requirements

Allow for equivalent experience or non-traditional career paths to satisfy essential or preferred qualifications. Recognizing diverse educational and professional experiences reduces bias and broadens access to qualified candidates who may not have followed conventional routes.

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Engage Diverse Hiring Panels

Involve diverse stakeholders in defining and evaluating qualifications to challenge biases and broaden perspectives on what’s essential versus preferred. This collaborative approach helps create balanced criteria that foster inclusive hiring.

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Highlight Commitment to Diversity and Inclusion

Include statements in job postings that affirm the organization’s commitment to diversity and encourage candidates from underrepresented groups to apply, especially when listing preferred qualifications. This reassures candidates that the hiring team values varied experiences.

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Leverage Data to Inform Qualification Standards

Use recruitment and performance data to analyze which qualifications truly predict success in the role. Data-driven adjustments to essential and preferred qualifications can eliminate unnecessary barriers and promote diversity by focusing on what genuinely matters.

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What else to take into account

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