What Step-by-Step Framework Ensures Inclusive Language in Tech Job Postings?

To create inclusive job postings, research your audience and set clear inclusivity goals. Use gender-neutral, bias-free language, list only essential qualifications, and highlight diversity commitment and flexible work options. Write clearly, avoid cultural assumptions, review with diverse input, state equal opportunity policies, and update language regularly.

To create inclusive job postings, research your audience and set clear inclusivity goals. Use gender-neutral, bias-free language, list only essential qualifications, and highlight diversity commitment and flexible work options. Write clearly, avoid cultural assumptions, review with diverse input, state equal opportunity policies, and update language regularly.

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Understand Your Audience and Define Inclusivity Goals

Begin by researching the demographic diversity of your target candidates. Identify underrepresented groups you wish to attract and define clear inclusivity goals to shape your language choices throughout the job posting.

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Use Gender-Neutral and Bias-Free Terminology

Avoid gender-coded words such as “rockstar” or “ninja” which might deter some applicants. Opt for neutral terms like “experienced,” “skilled,” or “professional.” Utilize tools like Textio to scan your job postings for biased language.

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Clearly Outline Skills and Qualifications Without Unnecessary Barriers

List only the essential skills and qualifications required for the role. Avoid long “must-have” lists that may discourage capable applicants from applying, especially those from diverse backgrounds who might undervalue their fit.

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Emphasize Commitment to Diversity and Inclusion

Include a statement about your company’s dedication to fostering a diverse and inclusive workplace. For example, “We celebrate diversity and are committed to creating an inclusive environment for all employees.

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Highlight Flexible Work Policies and Accommodations

Mention availability of flexible hours, remote work options, and accommodations for disabilities. This signals to diverse candidates that the company supports different needs and lifestyles.

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Use Clear Concise and Accessible Language

Write in straightforward language avoiding jargon and acronyms that may alienate non-native speakers or those unfamiliar with specific corporate terms. This enhances comprehension and inclusivity.

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Review and Edit With an Inclusive Lens

Have multiple team members, preferably diverse in background, review the job posting to catch unintended biases. Incorporate feedback to improve tone and inclusiveness before finalizing.

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Avoid Unconscious Cultural Assumptions

Refrain from referencing cultural norms or experiences that may not be universal, such as leisure activities or idiomatic expressions, to ensure the posting resonates broadly.

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Specify Equal Opportunity and Non-Discrimination Policies

Clearly state that your company is an Equal Opportunity Employer and prohibits discrimination based on race, gender, age, disability, sexual orientation, and other protected characteristics.

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Continuously Update Language Based on Feedback and Trends

Inclusivity language evolves. Regularly revisit your job postings using candidate feedback and emerging best practices to keep your framework current and effective.

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What else to take into account

This section is for sharing any additional examples, stories, or insights that do not fit into previous sections. Is there anything else you'd like to add?

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