Cara
Mascini
Chief Sustainability Officer at Switch Datacenters
"From Bits to Crops: How Datacenters Can Power a Sustainable Future"
"From Bits to Crops: How Datacenters Can Power a Sustainable Future"
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Session: From Bits to Crops: How Datacenters Can Power a Sustainable Future
Imagine a world where the heat from your favorite AI platform helps bring food on your table. Where the digital economy doesn’t just consume energy—it gives it back. That’s not science fiction. It’s happening in the Netherlands.Key Takeaways
- Technology can drive circular sustainability. Datacenters don’t have to be energy sinks—they can become energy sources. Servers power greenhouses, cutting CO₂ emissions
- Collaboration Is the Catalyst. This project succeeded because tech innovators, growers, grid operators, and government worked together.
- Innovation Creates New Value. This model lowers societal costs by 20–30% compared to full electrification and sets a global precedent for sustainable digital infrastructure.
Bio
Cara Mascini – Chief Sustainability OfficerCara Mascini is a digital infrastructure executive with 25+ years of experience. She is Chief Sustainability Officer at Switch Datacenters, board member at LINX, and previously led Netflix’s EMEA content distribution. Cara founded EdgeInfra and earlier held executive roles at major telecom and internet companies. Cara holds an MBA and a Computer Science & Telecommunications engineering degree.
