June 7-11
Maryna
Burushkina
Founder & CEO at Growth Channel
"Effective Marketing Planning With The Power of AI and Machine Learning"
Unite 100 000 Women in Tech to Drive Change with Purpose and Impact.
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Session: Effective Marketing Planning With The Power of AI and Machine Learning
Every marketing action starts from planning, and yet it has been one of the most neglected steps in campaign management process when it comes to AI adoption.Marketing planning process is coming down from 60 hours of research to a matter of minutes.
With all that unstructured data out there, we are now able to see organised and clustered research insights, with niche KPI statistics and growth hacking experiments.
All these marketing planning resources are put into a single dashboard, giving back more time for marketers to focus on strategy and creativity, elevating growth hacking adoption, and providing benchmark data for easier KPI planning.