Session: Personalization That's Also Efficient? Unlock Both with AI as Your Co-Pilot.
AI can be your strategic co-pilot, brainstorming partner, and always-on assistant—far beyond just content generation. Whether revolutionizing research, enabling personalized customer products, or transforming sales enablement, AI’s real power lies in unlocking new levels of creativity and efficiency. In this session, I’ll share real-world examples of how AI has driven scalable innovation. We’ll also discuss how to harness AI’s power while preserving your human creativity, ensuring your expertise remains the ultimate differentiator in this AI-driven world.
Bio
Raina Srivastava ✨ brings over 16 years of marketing leadership from driving growth and innovation across global enterprises and high-growth startups. Known for her ability to position organizations for revenue growth and brand expansion, Raina’s marketing approach prioritizes customer-centricity, clarity, and consistency to ensure strategies resonate with audiences and deliver measurable results.
A recognized thought leader in payments and marketing, Raina actively contributes to the tech and fintech communities as a speaker, mentor, thought leader, and subject matter expert. She has been featured at leading industry events like Money20/20, AI for Marketing, and Women in Tech, and partners with accelerators and startups including Sharebird, Plug and Play, and Y-Combinator-backed Criya. She is passionate about marketing being a strategic growth driver, and the fast-growing role of AI in redefining marketing across industries.