Sofia Lyateva

Corporate Communications & Employer Brand Expert at Devexperts

"The Bitter-Sweet Symphony of Culture & Engagement during COVID-19"

WOMEN TECH GLOBAL CONFERENCE 2020

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Session: The Bitter-Sweet Symphony of Culture & Engagement during COVID-19

How to maintain that kind of belonging for your employees from the safety of your home? In this talk, I will share how creating a symphony out of your corporate culture can contribute to your employees engagement and sense of belonging. I will also look into the details of my Devexperts team’s experience and showcase our best practices during this global pandemic. Moreover, I won’t also fail to mention how staying connected to your communities inside & out is crucial to your Employer Brand development.

Bio: Sofia Lyateva

Aside from being the Employer Brand Expert for Devexperts in Europe, Sofia is also a Women Techmakers Lead for Bulgaria & GDG Sofia organizer. She has been developing IT communities and building employer brands for nearly 4 years. Her previous experience includes Public Relations expertise and leading socially responsible local & international NGOs. Sofia has also been recognized various times among the Bulgarian IT ecosystem and even received the 2018 Global Tech Summit Award for Dev Community Contributor.