Suvarsha
Rai
Sr Technical Product Manager at Amazon
"Mastering the Art of Balancing Customer and Product Centricity"
"Mastering the Art of Balancing Customer and Product Centricity"
Wed May 21 - 5:50 PM EDT/New York (See in local time)
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05/21/2025 5:50 PM
05/21/2025 06:10 PM
America/New_York
#WTGC2025
"Mastering the Art of Balancing Customer and Product Centricity"
#WTGC2025
"Mastering the Art of Balancing Customer and Product Centricity"
https://www.womentech.net/ringcentral
https://www.womentech.net/ringcentral
"Mastering the Art of Balancing Customer and Product Centricity"
"Mastering the Art of Balancing Customer and Product Centricity"
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Session: Mastering the Art of Balancing Customer and Product Centricity
This explores the delicate balance between being customer-centric and product-centric, a vital skill for driving successful product strategies. Audience will learn how to navigate the tensions between focusing on customer needs and the broader product vision. We will discuss techniques for aligning customer feedback with product goals, ensuring that products not only satisfy immediate customer demands but also adhere to long-term strategic objectives.This can also be a workshop or a panel discussion.
Key Takeaways
- Strategies for Aligning Customer Feedback with Product Vision: Learn how to integrate customer insights into the product development process without compromising the overarching product strategy.
- Tools and Frameworks for Balancing Centricity: Gain familiarity with frameworks and tools that can help prioritize customer needs alongside product goals to create harmonious strategies.
- Case Studies of Successful Balancing Acts: Analyze real-world examples of companies that have successfully balanced customer and product centricity, extracting lessons that can be applied to your own context.
Bio
I am a product leader with over 13 years of experience in scaling digital products from inception to serving billions worldwide. My background spans startups to IPOs, leading product vision and strategy through Series B to D funding rounds. I also have experience in later stages, including Series H through IPO. The $4M Application Tracking System product I managed won the Forbes Advisor Best ATS of 2022 and received accolades from platforms like G2 Crowd. As an active member of the product community, I contribute by judging entrepreneurial competitions such as MIT100K and serving on the admission committee of my MBA alma mater, ISB, which is ranked 27th worldwide. I also mentor emerging tech professionals, particularly product managers, online. Recognized as one of the Up and Coming Product Leaders in the 2024 Product 50 List. At Amazon, I lead speed-related initiatives within Amazon Business.