Tiffany
Lentz
Managing Vice President at Pariveda Solutions
"The Executive’s Guide to Purposeful Profit: Balancing Mission and Market for Sustainable Success"
"The Executive’s Guide to Purposeful Profit: Balancing Mission and Market for Sustainable Success"
Tue May 20 - 10:10 AM EDT/New York (See in local time)
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05/20/2025 10:10 AM
05/20/2025 10:50 AM
America/New_York
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"The Executive’s Guide to Purposeful Profit: Balancing Mission and Market for Sustainable Success"
#WTGC2025
"The Executive’s Guide to Purposeful Profit: Balancing Mission and Market for Sustainable Success"
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"The Executive’s Guide to Purposeful Profit: Balancing Mission and Market for Sustainable Success"
"The Executive’s Guide to Purposeful Profit: Balancing Mission and Market for Sustainable Success"
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Session: The Executive’s Guide to Purposeful Profit: Balancing Mission and Market for Sustainable Success
How Visionary Leaders Drive Financial Growth While Advancing Meaningful ImpactIn today’s volatile market, executive leaders face an increasingly difficult challenge: how to build and scale a high-performing organization without compromising purpose. The old playbook of maximizing shareholder value at any cost is no longer viable—stakeholders, employees, and customers demand authentic leadership that balances profitability with a meaningful mission.
But how do you lead with purpose without sacrificing financial sustainability? And how do you ensure profitability without diluting your company’s core values?
In this executive-level strategic session, Tiffany Lentz—a global leader in social impact and business strategy —presents The Purposeful Profit Equation, a framework designed to help senior leaders align corporate strategy with a compelling mission—without losing financial discipline.
This session will equip senior executives and business leaders with the mindset and strategic toolkit to:
• Drive purpose-driven profitability at scale
• Turn mission alignment into a competitive advantage
• Future-proof your organization by embedding purpose into the bottom line
This isn’t about choosing between profit and purpose. It’s about learning to leverage both as strategic assets.
Join us and discover how high-impact executives are leading a new era of business—where purpose fuels profit, and profit amplifies impact.
Key Takeaways
- Redefine value creation by integrating purpose into operations, innovation, and decision-making
- Develop a leadership approach that inspires top talent, attracts like-minded partners, and strengthens market position
- Navigate the complexities of balancing stakeholder expectations while delivering sustained profitability
- Avoid the pitfalls of “profit-first” or “purpose-only” leadership—and chart a smarter, scalable path forward
Bio
As a Managing Vice President and the Social Impact & B Corp Strategy Lead, Tiffany is reshaping the way organizations integrate profit with purpose—proving that business success and social responsibility are not mutually exclusive, but mutually reinforcing.With a distinguished career spanning global consulting, corporate innovation, and impact-driven leadership, Tiffany has been a powerful advocate for Purposeful Profit—helping organizations unlock new growth opportunities while making a measurable difference in the world.
Tiffany’s impact extends beyond her firm—her strategic insights have empowered executives, boardrooms, and industry leaders to navigate the evolving intersection of business performance and social change. A trusted voice at the forefront of the Purpose Economy, Tiffany continues to champion business as a force for good—where purpose fuels profit, and profit amplifies impact.
