Yvette
Durazo
Speaker and Author and Principal Consultant at Unitive Consulting
"The Smart Negotiator's Playbook: How Women Can Own the Negotiation Table"
"The Smart Negotiator's Playbook: How Women Can Own the Negotiation Table"
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Session: The Smart Negotiator's Playbook: How Women Can Own the Negotiation Table
In the modern workplace, many women still feel anxiety at the negotiation table, leaving opportunities and money behind. This talk, inspired by my book In the Heels of a Smart Negotiator, provides a fresh, actionable playbook for every woman. Attendees will learn how to dismantle outdated negotiation tactics, master confident communication, and build a strategic framework for success.Through real-world case studies and the innovative Conflict-IQ® methodology, this session empowers women to advocate for their worth and secure the promotions, salaries, and recognition they deserve.
Key Takeaways
- A New Approach to Negotiation: Learn to reframe negotiation from a combative situation to a strategic conversation. Attendees will discover how to use empathy and data to create win-win outcomes instead of viewing negotiations as a contest
- Overcoming Negotiation Anxiety: Discover techniques to build confidence and overcome the fears that lead many women to accept less than they are worth. The talk will cover how to manage emotions, articulate your value, and stop leaving money and opportuni
- Harnessing "Conflict-IQ®": Yvette will introduce her methodology for understanding and managing conflict. Participants will learn to move beyond emotional intelligence alone and leverage conflict as data to drive positive change and stronger relationships
- A Strategic Playbook for Every Woman: Attendees will gain practical, actionable strategies for real-world scenarios, from salary negotiations and performance reviews to advancing their careers. This includes understanding the best alternatives to a negoti
Bio
As the founder of Unitive Consulting and author of the groundbreaking book, In the Heels of a Smart Negotiator, Yvette Durazo is on a mission to empower women to succeed at the negotiation table. With an MA in Conflict Resolution and extensive experience as a certified coach, she teaches women how to master tactical negotiation, overcome fear, and advocate effectively for themselves. Yvette’s work is dedicated to helping professionals close pay gaps, secure promotions, and achieve financial security.