Focus on Skills and Qualifications Not Personality Traits Linked to Gender

Typical gendered adjectives such as “assertive” or “supportive” can skew applicant perception. Instead, emphasize concrete skills and responsibilities essential for the role, such as “excellent communication skills” or “ability to meet deadlines,” to ensure neutrality.

Typical gendered adjectives such as “assertive” or “supportive” can skew applicant perception. Instead, emphasize concrete skills and responsibilities essential for the role, such as “excellent communication skills” or “ability to meet deadlines,” to ensure neutrality.

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