How Do You Define Clear Goals and Missions for a DEI Council in Tech?

To build an effective DEI council in tech, assess your company’s current DEI landscape and align goals with business objectives. Engage diverse stakeholders to set specific, measurable, and equitable targets. Define clear roles, use data-driven insights, promote continuous learning, and communicate transparently for lasting impact.

To build an effective DEI council in tech, assess your company’s current DEI landscape and align goals with business objectives. Engage diverse stakeholders to set specific, measurable, and equitable targets. Define clear roles, use data-driven insights, promote continuous learning, and communicate transparently for lasting impact.

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Understand the Organizational Context

Begin by analyzing your tech company’s current diversity, equity, and inclusion (DEI) landscape. Review existing policies, demographics, and employee feedback to identify areas needing improvement. Clear goals and missions for the DEI council should be grounded in this context to ensure relevance and impact.

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Align DEI Goals with Business Objectives

Define clear goals that not only promote diversity and inclusion but also support the company’s broader strategic goals, such as innovation, productivity, and market growth. This alignment helps secure executive buy-in and demonstrates DEI’s role in driving business success.

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Involve Diverse Stakeholders in Goal Setting

Engage employees from varied backgrounds, including underrepresented groups, leadership, HR, and ERG leaders. Inclusive participation ensures the DEI council’s goals and missions reflect a multiplicity of perspectives and address real needs.

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Make Goals Specific Measurable Achievable Relevant and Time-bound SMART

For example, instead of stating “Increase diversity,” set a goal like “Increase the percentage of underrepresented minorities in tech roles by 15% within two years.” This clarity facilitates accountability and tracking.

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Establish a Clear Mission Statement with Purpose and Values

Craft a concise mission that articulates the council’s purpose, such as “To foster an inclusive culture where all employees in tech feel valued, supported, and empowered to thrive.” This mission guides decision-making and unifies council efforts.

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Prioritize Equity Alongside Diversity and Inclusion

Ensure goals address systemic barriers and focus not only on representation but also on equitable access to opportunities, pay, promotions, and professional development within tech teams.

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Define Roles and Responsibilities Clearly

Clarify which aspects of DEI each council member will champion, such as recruitment, retention, culture change, or training. This focus helps translate broad goals into actionable tasks.

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Use Data-Driven Insights to Inform Missions

Leverage workforce analytics, employee surveys, and exit interview data to highlight specific challenges and opportunities. Data-informed goals are more precise and can be evaluated objectively over time.

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Incorporate Continuous Learning and Adaptability

Set missions that include ongoing education about DEI issues relevant to tech, such as bias in algorithms or inclusive design. Also, remain open to revising goals based on evolving company priorities or societal changes.

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Communicate Goals Transparently Across the Organization

Once defined, share the DEI council’s goals and mission widely with clear messaging about why they matter and how success will be measured. Transparency fosters organizational accountability and broad support.

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What else to take into account

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