Preparing a BATNA Best Alternative to a Negotiated Agreement

Knowing one’s alternatives before negotiation—such as other job offers or internal opportunities—provides leverage and confidence. Communicating awareness of options subtly signals that the negotiator has agency, reducing the likelihood of settling for less than deserved.

Knowing one’s alternatives before negotiation—such as other job offers or internal opportunities—provides leverage and confidence. Communicating awareness of options subtly signals that the negotiator has agency, reducing the likelihood of settling for less than deserved.

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