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WOMEN IN TECH GLOBAL CONFERENCE 2025
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"Unlock Business Buy-In for Techies: Pitch Big Ideas with Impact"

Thu May 22 - 2:20 PM EDT/New York (See in local time)
Add to Calendar 05/22/2025 2:20 PM 05/22/2025 02:40 PM America/New_York #WTGC2025

"Unlock Business Buy-In for Techies: Pitch Big Ideas with Impact"
#WTGC2025

"Unlock Business Buy-In for Techies: Pitch Big Ideas with Impact"
https://www.womentech.net/ringcentral
https://www.womentech.net/ringcentral
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Session: Unlock Business Buy-In for Techies: Pitch Big Ideas with Impact

As technical professionals, we're often faced with the challenge of gaining leadership support and resources for our bold, innovative ideas. However, the art of persuasion is rarely taught in engineering curricula. This session aims to change that.

Our purpose is to equip you with proven strategies for effectively communicating the business value of your technical proposals. You'll learn from seasoned women engineering leaders who have mastered the art of bridging the gap between technical teams and executive stakeholders.

Throughout the session, you'll explore common use cases where techies need to secure buy-in from additional time and headcount to budget approvals. You'll then dive into framing your ideas in a way that resonates with non-technical decision-makers, highlighting the concrete business benefits.


Key Takeaways

  • Identify common scenarios where technical professionals need to secure buy-in from business leadership.
  • Develop a framework for proposals that clearly communicates the concrete business benefits to decision- makers.
  • Apply proven strategies and best practices to effectively pitch your big tech ideas to executive stakeholders and gain the necessary buy-in and support.


Bio

Yuri Horvath, is a Sr Director in Capital One leading an organization that delivers cloud services for application teams across the enterprise with on-going operations of these cloud resources. Yuri has a history and passion for enterprise transformation through the cloud which started back in 2009 at Washington Post Companies where she built applications that scaled to millions of daily users and we became the largest adopter of Amazon Web Services in the east (no longer the case). Prior to coming to Capital One she was a Solutions Architecture leader at Amazon, building a team to help modernize government agencies and universities across the US through optimizing mission applications and operations on the cloud.

Anuja Singh leads Global Customer Success for IonQ. Her team is responsible for delivering continuous value to their customers and enabling them to do cutting edge research and use case/application development with the world’s leading quantum computers.
Anuja has over 30 years of experience from having worked in start-ups as well as Fortune 100 companies. Her most recent role prior to IonQ was at AWS, where she led the Solutions Architecture team supporting State and Local business for the eastern half of US.
Anuja is passionate about developing high-performing teams and has established a brand that fosters inclusion, advocacy, and mentorship of underrepresented communities. She has presented at several Industry conferences on technical and leadership topics.
She holds a Bachelors and Masters Degree in Electrical Engineering from the Delhi College of Engineering and Colorado State University respectively.

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