Divya
Tadi
Senior Manager Product Marketing at Thomson Reuters
"AI + Product Marketing: Turning Go-To-Market into a Revenue Engine"
"AI + Product Marketing: Turning Go-To-Market into a Revenue Engine"
Fri May 15 - 5:20 PM EDT/New York (See in local time)
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05/15/2026 5:20 PM
05/15/2026 05:40 PM
America/New_York
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"AI + Product Marketing: Turning Go-To-Market into a Revenue Engine"
#WTGC2026
"AI + Product Marketing: Turning Go-To-Market into a Revenue Engine"
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"AI + Product Marketing: Turning Go-To-Market into a Revenue Engine"
"AI + Product Marketing: Turning Go-To-Market into a Revenue Engine"
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Session: AI + Product Marketing: Turning Go-To-Market into a Revenue Engine
AI is rapidly reshaping go-to-market but most teams are still using it to move faster, not smarter. In this session, Divya shares how product marketing is evolving from a support function into a core revenue driver especially in complex, high-stakes industries like fintech and tax technology. Drawing from her experience leading go-to-market at Thomson Reuters, she breaks down how modern teams can:Use AI to identify high-value customer segments and opportunities
Align product, sales, and marketing around revenue not just messaging
Build positioning that accelerates enterprise adoption
Move from reactive launches to proactive growth strategies
This session goes beyond theory to provide practical frameworks and real-world examples that leaders can apply immediately.
Key Takeaways
- Attendees will walk away with a clear understanding of how to transform go-to-market into a measurable, scalable revenue engine.
Bio
Divya is a Senior Product Marketing leader at Thomson Reuters, where she leads go-to-market strategy for enterprise tax and compliance solutions used by global organizations. With over 15 years of experience across India, the U.S., and Canada, she has built and scaled products, driven revenue through strategic positioning, and worked at the intersection of product, marketing, and AI.She is also a US patent holder in mobile innovation and a sought-after speaker on modern go-to-market strategy, leadership, and the evolving role of product marketing in driving business growth.
