Melissa
Sierra
Executive & Leadership Transformation Coach at Melissa Sierra Focal Point Coaching
"Leading the Big Energy Transformation: How C-Suite Leaders Can Harness AI Without Losing the Human Spark"
"Leading the Big Energy Transformation: How C-Suite Leaders Can Harness AI Without Losing the Human Spark"
Tue May 12 - 12:50 PM EDT/New York (See in local time)
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05/12/2026 12:50 PM
05/12/2026 01:10 PM
America/New_York
#WTGC2026
"Leading the Big Energy Transformation: How C-Suite Leaders Can Harness AI Without Losing the Human Spark"
#WTGC2026
"Leading the Big Energy Transformation: How C-Suite Leaders Can Harness AI Without Losing the Human Spark"
https://www.womentech.net/ringcentral
https://www.womentech.net/ringcentral
"Leading the Big Energy Transformation: How C-Suite Leaders Can Harness AI Without Losing the Human Spark"
"Leading the Big Energy Transformation: How C-Suite Leaders Can Harness AI Without Losing the Human Spark"
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Session: Leading the Big Energy Transformation: How C-Suite Leaders Can Harness AI Without Losing the Human Spark
In the race to modernize, most organizations focus on the "artificial" in AI and forget the "intelligence" that comes from human insight. This session explores how today's executives can lead both with technology and humanity by reframing AI not as a disruptor but as a catalyst for cultural and strategic transformation.Drawing on real-world examples from media, marketing, and digital innovation, Melissa Sierra introduces the framework of The Big Energy Transformation-a leadership approach that aligns business performance with authentic human energy. Attendees will leave with a pragmatic model for reinventing team dynamics, unleashing creativity with AI tools, and driving innovation that sustains people and profit.
Key Takeaways
- Reframe AI as an amplifier of human intelligence — learn how to integrate AI into leadership decisions without losing empathy, creativity, or culture.
- Adopt The Big Energy Transformation framework — a practical model for aligning business performance with human energy, adaptability, and purpose.
- Build resilient, energized teams — gain strategies for leading through rapid change while maintaining well-being, collaboration, and cultural alignment.
- Turn disruption into design — uncover how to use AI-driven insights to redesign workflows, spark innovation, and future-proof leadership teams.
Bio
Melissa Sierra is a media strategy and business transformation leader, Forbes Communications Council member, and owner of Melissa Sierra Focal Point coaching where she works with Executive Leaders to help them through transformation, connecting channel data, creativity, and human insight into scalable growth. With over a decade leading integration at USIM, Melissa now advises C-suite teams on brand strategy, digital evolution, and the intersection of leadership energy and AI innovation.