Sara
Yamase
Partner and Global Head of Technology, Media & Telecom at Simon-Kucher
"Monetizing Generative AI for Strategic Growth: Unlocking New Opportunities at the Executive Level"
"Monetizing Generative AI for Strategic Growth: Unlocking New Opportunities at the Executive Level"
Tue May 20 - 12:20 PM EDT/New York (See in local time)
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05/20/2025 12:20 PM
05/20/2025 12:40 PM
America/New_York
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"Monetizing Generative AI for Strategic Growth: Unlocking New Opportunities at the Executive Level"
#WTGC2025
"Monetizing Generative AI for Strategic Growth: Unlocking New Opportunities at the Executive Level"
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"Monetizing Generative AI for Strategic Growth: Unlocking New Opportunities at the Executive Level"
"Monetizing Generative AI for Strategic Growth: Unlocking New Opportunities at the Executive Level"
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Session: Monetizing Generative AI for Strategic Growth: Unlocking New Opportunities at the Executive Level
As the Global Head of Technology, Media & Telecom at Simon-Kucher, Sara has spent over a decade helping tech companies—from startups to Fortune 500 giants—leverage innovation to achieve transformative growth. With generative AI at the forefront of technological disruption, the opportunity to monetize its capabilities has never been more critical—or more complex.This session will focus on equipping executives with actionable strategies to harness generative AI as a catalyst for strategic growth. By blending practical insights with real-world case studies, exploring:
The Evolution of AI Business Models: From subscription-based to consumption-based to outcome-based models, and how generative AI is reshaping traditional pricing and growth paradigms.
Identifying Value Drivers in Generative AI: Strategies to assess whether solutions deliver human augmentation, automation, or clear quantifiable value—and their implications for monetization.
Outcome-Based Pricing in Action: Real-world examples of AI-driven companies successfully implementing outcome-based pricing, the challenges they face, and actionable solutions to overcome them.
Executive Leadership in AI Monetization: How leaders can champion the cultural and operational shifts required to monetize generative AI effectively and ethically.
Attendees will leave this session with actionable frameworks and the confidence to lead their organizations in leveraging generative AI as a tool for innovation, growth, and value creation.
Key Takeaways
- The Evolution of AI Business Models: From subscription-based to consumption-based to outcome-based models, and how generative AI is reshaping traditional pricing and growth paradigms.
- Identifying Value Drivers in Generative AI: Strategies to assess whether solutions deliver human augmentation, automation, or clear quantifiable value—and their implications for monetization.
- Outcome-Based Pricing in Action: Real-world examples of AI-driven companies successfully implementing outcome-based pricing, the challenges they face, and actionable solutions to overcome them.
- Executive Leadership in AI Monetization: How leaders can champion the cultural and operational shifts required to monetize generative AI effectively and ethically.
Bio
Sara YamasePartner & Global Head of Technology, Media & Telecom at Simon-Kucher
Sara Yamase is a trailblazing leader in growth strategies and innovation for technology companies, with over a decades of experience helping businesses achieve transformative revenue and profit growth. As the Global Head of Simon-Kucher’s Technology, Media & Telecom (TMT) practice, Sara operates out of Houston, collaborating with executives of startups, unicorns, and global enterprises to unlock their full potential.
Since joining Simon-Kucher in 2010, Sara has held several pivotal roles, including Head of the Software, Internet, and Media (SIM) practice. Her strategic guidance has empowered over 100 tech companies to scale their businesses, enter new markets, and redefine product positioning in highly competitive industry.
Sara’s expertise spans growth strategy, product commercialization, price model design, and advanced segmentation techniques. She is passionate about helping companies navigate the complexities of launching new products, optimizing their go-to-market strategies, and building sustainable business models. Leveraging advanced analytics and industry expertise, she develops solutions that drive better growth.
Beyond consulting, Sara is an influential thought leader in the tech space. As a contributing editor for the book Monetizing Innovation, she has shared insights that have shaped industry best practices. She is a sought-after speaker at high-profile events such as Ardensi, AWS, and the Professional Pricing Society (PPS), where she inspires audiences with her engaging storytelling, data-driven insights, and actionable advice.
A strong advocate for diversity and inclusion, Sara proudly sponsors Simon-Kucher’s Caregivers Employee Resource Group, fostering a workplace culture of support and equity. She is deeply committed to mentoring women in tech and empowering the next generation of leaders to navigate challenges and seize opportunities.
Sara holds a Master of Business Administration with honors from the Haas School of Business at the University of California, Berkeley, and dual undergraduate degrees in Business Administration and Operations Research & Management Science from UC Berkeley.
