Wendy
Gonzalez
CEO at Sama
"What does it take to build AI that works for both business and humanity?"
"What does it take to build AI that works for both business and humanity?"
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Session: What does it take to build AI that works for both business and humanity?
AI is moving quickly, and many organizations are trying to keep up without always knowing what their systems are actually ready for. The technology can create enormous value, but only when the foundations beneath it are strong enough to support real-world pressure. When those foundations are rushed or overlooked, the gaps show up fast – in performance, in trust and in the experience of the people on the other side of the system.This session looks at what it genuinely takes to build AI that delivers for businesses while still working for humanity. Wendy will draw from hands-on experience shaping AI systems that hold up in complex environments, focusing on the choices that make technology more stable, more accountable and more aligned with human needs.
The conversation offers leaders a clear, practical path forward: how to scale AI with confidence, how to keep it grounded in the realities it will face and how to build technology that strengthens both enterprise ambition and the people it’s meant to support.
Key Takeaways
- How to build the foundational practices that make AI stable, trustworthy and ready for real-world use
- How human insight strengthens system performance by surfacing risk, nuance and failure points that automation misses
- How leaders create AI that drives business value while staying aligned with the people and communities it impacts
Bio
Wendy Gonzalez is CEO of Sama, the global leader in ethical data annotation and model evaluation. With over 25 years of technology leadership experience, she has guided Sama through a period of rapid industry transformation, doubling revenue, scaling efficiency by 300%, and advancing its mission to create dignified digital work opportunities. Wendy is a Certified B Corp and UN Global Compact leader, recognized for pioneering a framework that aligns AI safety with human dignity. Her career spans senior roles at EY, Capgemini, and Arrow Electronics before joining Sama in 2015. Today, she is widely regarded as a trusted voice on responsible AI and an advocate for inclusive innovation.