Events and Partnerships Manager

Founded in Quebec City in 2010, Petal is a dynamic and growing company made up of over 350 enthusiasts who have developed innovative real-time care orchestration and medical billing solutions for Health Delivery Organizations. Patient self-scheduling, clinical capacity management, care coordination, physician scheduling and secure communication, all on our innovative and secure cloud platforms.

• Meticulously manage Marketing and Sales events (trade shows, conferences etc.) from conception to execution, thinking of every important detail;
• Assess event proposals to determine their relevance in addressing our strategic business goals;
• Embrace creativity and originality to conceive innovative event ideas that set our brand apart and captivate our audience;
• In collaboration with other members of the Marketing team, lead and coordinate promotional activities to enhance event visibility and reach;
• Supervise and approve event materials and execution, ensuring they consistently uphold our brand standards;
• Engage in negotiations with vendors and partners to secure optimal representation and agreements;
• Select events that resonate with Petal’s value proposition and align with our business objectives;
• Plan and lead various meetings related to event projects, including production planning, pre-event consultations, and status updates;
• Organize creative brainstorming sessions to shape the vision, aesthetics, and essential elements of each event;
• Continuously monitor deliverables, promptly identifying and resolving issues to ensure seamless event execution;
• Conduct comprehensive quantitative and qualitative event analyses to extract valuable insights for future improvements;
• Efficiently manage sponsorship and partnership contracts and activities to boost brand visibility, recognition, and activation;
• Coordinate efforts with internal and external stakeholders including creative agencies, designers, content creators etc.
• Manage the budget allocated to events and effectively measure key performance indicators (KPIs) or return on investment (ROI);
• Stay at the forefront of industry trends, ensuring the highest quality of event concepts and execution for virtual, in-person, and hybrid events.

Your profile

• Experience working in a B2B environment;
• At least 10 years of relevant experience, including 5+ years in event management;
• Strong collaboration and communication skills;
• A proactive work style, demonstrating a keen sense of initiative and problem-solving;
• Strong negotiation skills with prior experience in dealing with external vendors;
• Proven experience in working closely with internal sales teams;
• The ability to skillfully manage internal demands and addressing challenging requests;
• The ability to efficiently manage multiple projects simultaneously, effectively prioritizing tasks;
• Experience in analyzing data and building reports post-event, accurately measuring generated leads;
• A strong work ethic and organizational skills, with meticulous attention to detail;
• Hands-on experience in managing online events, including webinars and conferences;
• Experience working with online event platforms;
• The willingness and ability to travel occasionally for event-related responsibilities;
• A background or knowledge of the healthcare industry (asset);
• Experience working in a Software or Technology company (asset);
• Since you will be interacting with various colleagues, some of whom speak only English or French, proficiency in both English and French (spoken, written, and read) is required.

Petal's position on remote working

In our opinion, a company cannot claim to be modern, innovative and have the well-being of their team at heart, without attempting to integrate remote working to the level that their business model allows them to. Post-pandemic, Petal employees will continue to benefit from the option of teleworking up to the maximum flexibility permitted by the nature of the position and the smooth running of operations.

• A signing bonus of $1,000 for your remote work set-up;
• Compensation that recognizes your contribution;
• 4 to 6 weeks of paid vacation per year;
• 5 ​paid personal days​ per year​;
• A ​group RRSP / DPSP plan with employer contribution;
• ​A ​complete group ​insurance ​plan, ​including dental;
• An ​annual wellness allowance;
• Access to the Dialogue™ telehealth application;
• Flexible work hours and more.

Petal is an active participant in the equal opportunity employment program, and members of the following target groups are encouraged to apply: women, people with disabilities, aboriginal peoples and visible minorities. If you are a person with a disability, assistance with the screening and selection process is available on request.