Julia
Atalla
Founder & CEO, Executive Coach at Brightworthy
"Leading through the Identity Shift: When your role evolves faster than you do"
"Leading through the Identity Shift: When your role evolves faster than you do"
Tue May 12 - 7:40 PM EDT/New York (See in local time)
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05/12/2026 7:40 PM
05/12/2026 08:00 PM
America/New_York
#WTGC2026
"Leading through the Identity Shift: When your role evolves faster than you do"
#WTGC2026
"Leading through the Identity Shift: When your role evolves faster than you do"
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https://www.womentech.net/ringcentral
"Leading through the Identity Shift: When your role evolves faster than you do"
"Leading through the Identity Shift: When your role evolves faster than you do"
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Session: Leading through the Identity Shift: When your role evolves faster than you do
In periods of rapid change—AI disruption, organizational redesign, expanded leadership scope—many senior leaders find themselves quietly unsettled. Not because they lack skill or experience, but because their internal identity hasn’t caught up to who the role now requires them to be.This talk introduces the concept of identity shift—the often-unspoken transition leaders undergo when who they’ve been no longer fully fits who they are being asked to become. Drawing on decades of executive leadership and coaching, Julia Atalla names how identity lag shows up in decision-making, confidence, and presence—and why working harder is rarely the answer.
Participants will leave with a new lens for understanding leadership discomfort, and a grounded way to realign how they lead without losing credibility, authority, or themselves.
Key Takeaways
- How to recognize when leadership friction is rooted in identity, not capability
- Why clarity—not confidence—is the real stabilizer during change
- One reflective question leaders can use to recalibrate how they show up in the next chapter of their role
Bio
Julia Atalla is the founder and CEO at Brightworthy, a leadership development and coaching firm. She works with hyper achieving leaders who have lost sight of their why, change agent leaders who are actively shifting organizational systems and culture, and aspiring leaders who are building confidence in their voices. As a Professional Certified Coach with 26+ years leading and developing teams, she brings experience and perspective to her role as coach, facilitator, speaker, and advisor. She believes “who we are is how we lead”. She is known for her positive energy and her ability to get to the heart of the matter.