Sponsorship can be an effective tool for enhancing a brand's D&I initiatives, but it should not be the only approach. For long-term change, brands need to embed diversity and inclusion into their culture, operations, and strategies. Sponsorships should complement, not substitute for, deep-rooted D&I efforts.
Sponsorship Versus Deeprooted DI Initiatives
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Sponsorship can be an effective tool for enhancing a brand's D&I initiatives, but it should not be the only approach. For long-term change, brands need to embed diversity and inclusion into their culture, operations, and strategies. Sponsorships should complement, not substitute for, deep-rooted D&I efforts.
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