Session: Career in SEO: a road less obvious when starting in digital marketing
How to kickstart your career in SEO and discover the beauty in cross-functional technical marketing world. What should be your first steps, how to gather experience and professionalize your knowledge and skills to become and SEO rockstar.
- Organic marketing and SEO are usually not the first junior marketeers choice.
- However, SEO provides a unique opportunity to drive digital growth and transformation together with product, tech, design and marketing. No other marketing skill is so versatile.
- Where to start and how to learn SEO?
- How to kickstart yous SEO career in an international growth environment?
Svetlana Stanković is Director SEO at Global Savings Group. Before that, she was leading SEO consulting team at Searchmetrics and digital marketing team for one of the largest publishing groups in Europe, Ringier Axel Springer. Being an advocate for digital transformation, she loves working with corporate and enterprise websites and helping companies use data-driven insights in order to achieve digital business growth.