Victoria
Gerukh
CEO at uTrigg
"How behavior of users changed after COVID? And how companies can grasp their clients` needs?"
WOMEN TECH GLOBAL CONFERENCE 2020
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Session: How behavior of users changed after COVID? And how companies can grasp their clients` needs?
Behavioral patterns of users are an important aspect of customer experience & customer journey.We invented a new type of method on how to get a non-verbal channel of communication just from an online interaction.
Benefits for business - know their customers better (KYC tool), raise their conversions online, and enhance retention.
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Bio: Victoria Gerukh
Digital marketing director with 10+ years in international companies. Like, head of a digital department in a global pharmaceutical company AstraZeneca.Right now CEO of data startup uTrigg, that rewarded as TOP-50 data startup by DMS, EU commission.
A co-organizer of International & Interdisciplinary Women's Cooperation. Speaker at many conferences, social entrepreneur, and a mentor.