100 Executive Women in Tech
to Watch in 2025
Lidiane Jones
CEO at Bumble
Lidiane Jones, an accomplished Brazilian-American business executive, is CEO at Bumble, an online dating and social media platform. With an extensive and diverse career trajectory, Jones held pivotal leadership positions at globally recognized tech firms.
Her journey began at Microsoft, where she started as a software engineer after an internship at Apple Inc., focusing on the Excel product. During her remarkable 13-year tenure at Microsoft, she steered significant post-acquisition integration initiatives, showcasing her strategic prowess and technical acumen.
Jones transitioned to consumer technology giant Sonos in 2015, serving as the Vice President for Software Management. Subsequently, she joined Salesforce, where she swiftly ascended through various leadership roles, culminating in her tenure as Executive Vice President and General Manager overseeing pivotal divisions—Commerce Cloud, Experience Cloud, and Marketing Cloud.
In January 2023, Jones assumed the CEO mantle at Slack Technologies, succeeding co-founder Stewart Butterfield. Her remarkable stint at Slack showcased her adeptness in leadership transitions and navigating complex corporate landscapes.
Now, as CEO at Bumble, Jones brings a wealth of experience from her dynamic roles at Salesforce, Microsoft, and Sonos, encompassing enterprise and consumer domains. Her career legacy is defined by her leadership tenacity and her instrumental contributions to shaping and leading transformative initiatives across multifaceted tech environments.
Her journey began at Microsoft, where she started as a software engineer after an internship at Apple Inc., focusing on the Excel product. During her remarkable 13-year tenure at Microsoft, she steered significant post-acquisition integration initiatives, showcasing her strategic prowess and technical acumen.
Jones transitioned to consumer technology giant Sonos in 2015, serving as the Vice President for Software Management. Subsequently, she joined Salesforce, where she swiftly ascended through various leadership roles, culminating in her tenure as Executive Vice President and General Manager overseeing pivotal divisions—Commerce Cloud, Experience Cloud, and Marketing Cloud.
In January 2023, Jones assumed the CEO mantle at Slack Technologies, succeeding co-founder Stewart Butterfield. Her remarkable stint at Slack showcased her adeptness in leadership transitions and navigating complex corporate landscapes.
Now, as CEO at Bumble, Jones brings a wealth of experience from her dynamic roles at Salesforce, Microsoft, and Sonos, encompassing enterprise and consumer domains. Her career legacy is defined by her leadership tenacity and her instrumental contributions to shaping and leading transformative initiatives across multifaceted tech environments.
