From First Users to Scalable Motion
Calling GTM leaders, PMM and growth teams, sales and RevOps, and community builders. Orchestrate demand engines that align with product usage and create predictable pipeline. Join us to build motions that compound.
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Track Overview
Sustainable growth requires product, marketing, and sales to work as one. This track provides practical playbooks for ICP and segmentation, positioning and messaging, PLG and PLS models, content and community engines, PQL scoring and routing, sales assist, forecasting, and attribution.
Key Takeaways
- Define ICP and segments that focus your motion
- Test positioning and messaging that convert
- Build self-serve plus sales models that fit your product
- Score and route PQLs to reduce leakage and speed to revenue
- Design sales assist that users welcome and trust
- Stand up a content engine, events, and community that compound
- Forecast pipeline with attribution that operators believe
- Drive expansion, renewals, and advocacy with customer marketing
Who Should Attend?
- Founders and general managers responsible for growth
- Product marketing, growth, and lifecycle leaders
- Sales, SDR, and RevOps leaders building the handoff
- Community and content teams driving intent
- Customer success and expansion leaders

Interested in Speaking?
Did PLG or PLS unlock efficient growth for your team, share numbers, systems, and artifacts so others can replicate your success.
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Jackie Wu
Founder / President at Treasure Life’s Journey LLCLinzi Barber
Director of Aviation, at Love HolidaysSuzanne Watt
Head of Commercial at SkyscannerEva Fryer
Head of Commercial & Marketing at Emu AnalyticsSarah Lee
Research Director | Manufacturing, AI Platforms & Technology at IDCSuellen Espindola
Founder / CTO at Carapace BiopolymersJetashree Ravi
Tech Lead Manager at Fireworks AIMireia Torello
CEO and co-founderDr. Cindy McGovern
WSJ & USA Today Bestselling Author, Founder & CEO at Orange Leaf Consulting & Orange Leaf AcademyPanagiota Dafniotis
Chief Legal & Intellectual Property Officer at Strix AeroRamona Cedeno
Founder & CEO at FiBrickAparna Dubey
Board Member at Organization Development NetworkJon-Rav Shende
Chief Technology Officer - Data and AI at ThalesDhanashri Phadke
CEO at StealthSarah Phoenix
CPO at Thought IndustriesHarshita Lall
Product LeaderRamya Narasimha
Senior Software Engineer at MicrosoftSnow Zhao
Founder & CEO at AIgenticSwati Sharma
VP/Business Information Security Officer at S&P GlobalElizabeth Moyle
Founder & Principal Consultant, AI & Digital Transformation at Elizabeth Moyle Enterprise Consulting, LLCDevashree Shirude
Senior Software Engineer at PlayStationSusmita Singh
Senior software engineer at GooglePimmi Malhotra
Head of Cloud Office at IBM CIORomana Lanzerstorfer
CDO (Chief Data Officer)Amelia Newbury
Founder & CEO at KaleidocentIrina Iozefson-Schneider
Non-Executive Director, Investor, AdvisorGunjan Mundhra
Director, Commercial Transformation Strategy at MicrosoftSrilakshmi Bharadwaj
Sr Software Engineer at LinkedinNeha Malhotra
Head of Delivery and Transitioning to VP of Growth & Customer Success I Founder of MaketechpurpleHemang Upadhyay
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